Tuesday, January 22, 2008

Addictive Songs- Citizen Soldier

Ok- I don't know if anybody else has had this problem this week, but every so often "citizen soldier" pops into my head and just sticks for an hour or two. I, for one, have no intention of joining the National Guard, but that song just gets stuck in my head and the chain reaction begins, I think of the song, I think of the music video, I think of the National Guard and the messages that were represented in the video. I am curious if this was what the advertisers were after. Most people's first reaction to a music video like this is, wow, look how intense the National Guard is- it's like an action movie, and that's the bait that pulls people in. But if you look at it from the other side, 3 Doors Down did a good job at making that song. I'm not sure if one song stuck in anybody's head would get so annoying that they would give in and join just to sooth their mind, but I am curious as to how influential the music is in the mind of a teenager that is actually debating whether or not to join the National Guard.


Moira C. said...

I have also had the "citizen soldier" song in my head quite a bit this week, carly. While I do think that that was what the advertiser was going for, I don't think it will necessarily get more people to join The National Guard because many people would be annoying with this song constantly popping into their minds, and the whole point of the music video may backfire.

Steph said...

I am so glad to hear Im not the only one who got it stuck in their head! = ) But yea, I think it was the advertisers intention to get the song and the images ingraved in our minds. Think about it...what do you think about when you hear someone say 773-202? LUNA!! Same thing goes with Empire Today and any kind of advertising with music. I think it would be interesting to hear the advertisers idea on the subject.